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The Howard W. Odum
Institute for Research
in Social Science

Manning Hall, CB #3355
University of North Carolina at Chapel Hill
Chapel Hill, NC  27599

919-962-3061

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Course Schedule

  • Academic Holiday
  • Grants
  • Qualitative Analysis
  • Spatial Analysis
  • Survey Research

Academic Holiday

MLK Holiday


January 18, 2010 9:00 AM - 5:00 PM

Spring Break


March 08, 2010 9:00 AM - 5:00 PM
March 09, 2010 9:00 AM - 5:00 PM
March 10, 2010 9:00 AM - 5:00 PM
March 11, 2010 9:00 AM - 5:00 PM
March 12, 2010 9:00 AM - 5:00 PM

Spring Commencement


May 09, 2010 9:00 AM - 5:00 PM

July 4 Holiday


July 05, 2010 9:00 AM - 5:00 PM

Grants

Proposal Development: From Great Idea to Funded Proposal

Peter Leousis
Writing a proposal shouldn't be a chore. If you approach it with the right attitude and if you know what you want to do, it can actually be fun. This workshop will help you get started by giving you an introduction to fundamentals of developing an idea, creating a plan, and putting the plan to paper. There are two keys to successful proposal writing: Know thyself (and what you want to do) and Know thy funder (and what they want you to do before they'll give you money). Please come prepared with an idea you would like to develop.


14 Manning Hall
November 18, 2009 12:00 PM - 1:30 PM
April 14, 2010 12:00 PM - 1:30 PM

Qualitative Analysis

Qualitative Research with Focus Groups: Starting and Finishing Right

Ray Maietta
This workshop, taught by Ray Maietta of ResearchTalk, will concentrate on the initial and final steps that are crucial for successful research projects with focus groups. Too often, those who are new to focus groups assume that moderating the group is the single most important aspect of this method. In reality however, it is just as important to emphasize the steps that you take at beginning, to ensure that you will collect high quality data, and at the end, to ensure that your project produces the desired impact. Thus, the morning section of the workshop will concentrate on research design, including ways to make moderating easier during the actual data collection. The topics covered in the morning session will be: ? A brief history of focus groups ? Focus group myths ? When to use focus groups ? and when not to ? Types of focus groups ? Participant recruitment tips ? Administrative and technical tips ? The key to a successful session ? the ice breaker question The afternoon section will address tasks researchers complete after a focus group is complete, including dealing directly with challenging issues that might arise during the group: The topics covered in the afternoon session will be: ? Dealing with sensitive issues ? Dealing with emergent issues ? Analysis suggestions ? Moving toward products ? Stand-alone projects-reports and academic publication ? Focus group contributions to larger projects ? ?Phasing focus groups? into mixed methods projects and practically oriented projects. Both sections will rely on specific examples from the workshop participants to illustrate the more general points in the presentation. Participants will be invited to submit brief project descriptions prior to the session. Click here to register.
14 Manning Hall
December 03, 2009 10:00 AM - 4:00 PM

Making Choices in Qualitative Research

Catherine Marshall
Beginning with the assumption that attendees know already the rationales for using a qualitative approach, this session will provide insights on practicalities and implications of choices -- of numbers of cases, on the advantages and disadvantages of particular alternatives for gathering data (e.g. focus groups vs. interviews vs. film vs. participant observation). It will suggest ways to identify participants and sites, and alternative approaches to sampling. It will introduce strategies for assuring trustworthiness and credibility of one's work. The session will be be useful to anyone in social sciences -- to graduate students interested in writing qualitative dissertations as well as participants curious about qualitative research in general. Registration will open on December 6. (Students: $25; others: $40).
14 Manning Hall
February 06, 2010 9:00 AM - 1:00 PM

Spatial Analysis

EDA/ESDA: Getting to Know Your Data BEFORE You Begin Modeling

Paul Voss
This short course has two goals. The first is to serve as a strong reminder that "getting to know your data" must be a prerequisite before commencing to use your data in formal modeling exercises. Doing a good and thorough job at the exploratory stage of any data analytical study normally will, in the final analysis, save you both time and grief (and maybe embarrassment). The second goal is to demonstrate some of the traditional exploratory devices that serve as the proper prelude to a standard regression analytical study. The demonstration will be aided by PowerPoint illustrations of exploratory techniques followed by real-time analyses (using R and the spatial analysis software, GeoDaTM) of a simple data case study.
14 Manning Hall
December 02, 2009 2:00 PM - 4:00 PM

Survey Research

Mixed Method Research

Lisa Pearce

Registration will begin January 11, 2010.

This course equips students to design, conduct, and critique mixed method research. From a pragmatic perspective, we will explore the strengths and weaknesses of a variety of data collection methods, and evaluate strategies for combining them. We will focus on mixed method research designs incorporating in-depth interviews, focus groups, participant observation, archival research, survey interviews, experiments and/or hybrid methods. The majority of the workshop will center on research design and data collection issues with some time devoted to strategies for analyzing and presenting data coming from multiple methods. This course is designed for those who are relatively new to mixed method research and interested in the principles that should guide it. Participants are encouraged to come with a specific set of research questions in mind, or projects in development, to use as examples during workshop discussions and activities.

This course is held at the William and Ida Friday Center. Breakfast, lunch and afternoon refreshments will be provided.

CPSM students: $18
UNC Chapel Hill students: $45
Other (faculty, staff, postdocs, etc.): $60

This course will count as 7.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

William & Ida Friday Center
January 29, 2010 9:00 AM - 5:00 PM

Introduction to Focus Groups

Michael Schwerin

Registration will begin January 11, 2010.

Focus group interviews are commonly used for survey development, stakeholder empowerment, and qualitative data collection to capture rich information about attitudes and beliefs that affect behavior. An overview of the basics of focus group interviews supplemented with case study examples will highlight the most appropriate uses of focus groups, the qualities needed for a focus group facilitator, developing interview questions, and data capture, analysis, and reporting.

The instructor. Dr. Michael Schwerin (RTI International) has over 15 years of project management experience and has led or supported nearly a dozen focus group studies.

This course has a small fee to cover the cost of course materials and refreshments:
CPSM students: $0
UNC Chapel Hill students: $15
Other (faculty, staff, postdocs, etc.): $25

This course will count as 4.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

14 Manning Hall
February 05, 2010 1:00 PM - 5:00 PM

Cognitive Interviewing: A Hands-On Approach

Gordon Willis
National Cancer Institute, National Institutes of Health
Joint Program for Survey Methodology, University of Maryland

Registration will begin January 11, 2010.

COURSE OBJECTIVES
Cognitive interviewing has become a very popular method for pretesting and evaluating survey questionnaires. The current approach favored by Federal laboratories and private research institutions mainly emphasizes the use of intensive verbal probes that are administered by specially trained interviewers to volunteer respondents, often in a laboratory environment, to delve into the cognitive and socio-cultural processes associated with answering survey questions. Based on this information, the evaluator makes judgments about where questions may produce difficulties in a number of subtle ways, due to cognitive demands they impose, cultural mismatches, or other shortcomings. The short-course will focus on the specifics of how to conduct verbal probing, and how to process and communicate the results obtained. Although an introduction to theory and background perspective is included, the course will focus on the application and practice of cognitive interviewing techniques, as these are targeted toward both interviewer-administered (face-to-face or telephone) and self-administered (paper and computer) surveys. Participants will practice the conduct of cognitive interviews across modes, and will evaluate their results by judging where questions have failed, and what one might do to revise them. The course aims to provide a working familiarity with cognitive techniques, so that students will be able to begin conducting cognitive interviews on their own.

THE INSTRUCTOR
Gordon Willis has practiced and conducted research in a wide range of cognitive interviewing techniques for twenty years, at Northwestern University, The National Center for Health Statistics, Research Triangle Institute, and currently at the National Cancer Institute, NIH. He has written "Cognitive Interviewing, A Tool for Improving Questionnaire Design." He has also taught short courses on cognitive and other questionnaire evaluation techniques for the Joint Program in Survey Methodology at the University of Maryland/Michigan, and at conferences of the American Association for Public Opinion Research and the American Statistical Association. He has co-taught a course in questionnaire design at the University of Maryland/University of North Carolina, and has been adjunct faculty member at the Johns Hopkins School of Public Health, and at the Uniformed Services University of the Health Sciences. His research interests focus on the evaluation of pretesting techniques, and on their extension to cross-lingual, cross-cultural, and multi-national domains.

This course is a two-day event held at the William and Ida Friday Center. Breakfast, lunch and afternoon refreshments will be provided.

CPSM students: $36
UNC Chapel Hill students: $90
Other (faculty, staff, postdocs, etc.): $120

This course will count as 14.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

William & Ida Friday Center
February 11, 2010 9:00 AM - 5:00 PM
February 12, 2010 9:00 AM - 5:00 PM

Introduction To Qualtrics

Michelle Temple

Registration will begin January 11, 2010.

This is an introductory course in using the Qualtrics web-based survey system to develop and conduct an online survey. Topics will include basic survey creation, customization and distribution. We will demonstrate how to create a mailing list for inviting respondents to the survey, and how to avoid the most common pitfalls that new users make. We will demonstrate how to download collected data into an Excel spreadsheet or SPSS dataset. The course will not cover use of the online analysis tools within Qualtrics. Participants are encouraged to read the Tips and Tricks sheet on the Odum website in preparation for the course.

This course has a small fee to cover the cost of course materials and refreshments:
CPSM students: $0
UNC Chapel Hill students: $15
Other (faculty, staff, postdocs, etc.): $25

This course will not count toward CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

01 Manning Hall
February 18, 2010 1:00 PM - 5:00 PM

Designing Web Surveys

Mick Couper

Registration will begin January 11, 2010.

This course will illustrate the appropriate use of web tools (such as radio buttons, check boxes, slider bars), and the use of images, screen layout and other aspects of the user interface which affect accuracy of survey results. The course will not address web survey software or programming; the principles to be discussed are independent of any single software package.

The Instructor: Dr. Mick Couper, from the University of Michigan and the Joint Program in Survey Methodology, is the leading authority on web survey design in the U.S. He maintains an active knowledge of methodological principles and experimental research addressing measurement error in web surveys.

This event is two half days held at the Odum Institute. Breakfast and morning refreshments will be provided.

CPSM students: $0
UNC Chapel Hill students: $30
Other (faculty, staff, postdocs, etc.): $45

This course will count as 7.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

14 Manning Hall
February 25, 2010 8:30 AM - 12:30 PM
February 26, 2010 8:30 AM - 12:30 PM

Introduction to Survey Quality

Paul Biemer

Registration will begin January 11, 2010.

The course spans a range of topics dealing with the quality of data collected through the survey process. The course begins with a discussion of total survey error and its relationship to survey costs and provides a number of measures of quality that will be used throughout the course. Then the major sources of survey error are discussed in some detail. In particular, we examine a) the origins of each error source (i.e., its root causes), b) the most successful methods that have been proposed for reducing the error emanating from these error sources, and c) methods that are most often used in practice for evaluating the effects of the source on total survey error. The course is not designed to provide an in-depth study of any topic but rather as an introduction to the field of survey data quality. The purposes of the course are to provide an overview of the basic principles and concepts of survey quality with particular emphasis on the components of sampling and nonsampling error, to develop the background for the continued study of survey measurement quality through readings in the literature on survey methodology and to identify issues related to the improvement of the survey quality that are encountered in survey work and provide a basic foundation for resolving them.

Instructor: Dr. Paul Biemer

This course has a small fee to cover the cost of course materials and refreshments:
CPSM students: $0
UNC Chapel Hill students: $30
Other (faculty, staff, postdocs, etc.): $45

This course will count as 7.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

14 Manning Hall
March 02, 2010 9:00 AM - 5:00 PM

Introduction to Focus Groups

Michael Schwerin

Registration will begin January 18, 2010.

Focus group interviews are commonly used for survey development, stakeholder empowerment, and qualitative data collection to capture rich information about attitudes and beliefs that affect behavior. An overview of the basics of focus group interviews supplemented with case study examples will highlight the most appropriate uses of focus groups, the qualities needed for a focus group facilitator, developing interview questions, and data capture, analysis, and reporting.

The instructor. Dr. Michael Schwerin (RTI International) has over 15 years of project management experience and has led or supported nearly a dozen focus group studies.

This course has a small fee to cover the cost of course materials and refreshments:
CPSM students: $0
UNC Chapel Hill students: $15
Other (faculty, staff, postdocs, etc.): $25

This course will count as 4.0 CPSM short course credit hours.

If you have any questions, please e-mail Michelle Temple: cpsm@unc.edu

14 Manning Hall
April 08, 2010 1:00 PM - 5:00 PM

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